2018 Upper Deck CDD Conference
The 2018 Upper Deck Certified Diamond Dealer Conference was a first-class affair and it left the shop owners a lot more knowledge, inspiration, and memories. Majority of the dealers got tons of ideas from this event and they’re ready to apply what they learned in their own shops.
Sports agent J.B. Bernstein (the inspiration for the movie “Million Dollar Arm”) was there and said a few words before the event started and introduced one of his top clients; Barry Sanders. Upper Deck shared a special 2018 Goodwin Champions preview hard-signed autograph with guests in attendance.
Some attendees were all smiles while taking pictures with Barry Sanders, and got a signed copy of “Million Dollar Arm” from Bernstein.
Later on in the evening, Upper Deck’s network of Authorized Group Breakers were breaking boxes live at the event from an exclusive breaker suite and shared some special bonus items for the collectors involved.
Upper Deck’s president Jason Masherah, J.B. Bernstein and Marvel Entertainment enlightened, motivated and inspired the dealers and shared them how important they are to Upper Deck and how committed the company is to their success.
Upper Deck’s president Masherah announced Upper Deck would be launching a new collector and dealer-focused initiative called Singles Day on November 11, 2018.
Dave McCarthy, Vice President of Consumer Products Marketing for the NHL® and Marty McQuaig, Retail Licensing Manager at the NHLPA, shared a variety of exciting insights with attendees.
Dave McCarthy of the NHL left attendees well-informed on the NHL’s business and what the future holds with Lord Stanley’s Cup by his side.
Throughout the event, attendees were able to purchase a special version of Upper Deck Authenticated’s Monumental multi-sport product. Some got LeBron James signed Cavs jersey and some got a UDA Mike Tyson Signed Olympic Jacket.
Shop Owners got the opportunity to check out the Upper Deck Authenticated Showroom where they could check out a huge display of new products first-hand, personally meet with the sales team and place orders.
Upper Deck brought in a social media consultant who presented results in the form of a case study to improve and expand their presence online. After the event, Upper Deck spokesman Patrick Roy hang out with dealers and opened packs and shared it with them.
The last day of the show Upper Deck announced a special pre-registration offer for the 2019 Upper Deck Certified Diamond Dealer Conference in Anaheim, California from January 8-10. Upper Deck is extending a $100 off registration offer for Certified Diamond Dealers who register before January 31, 2018, for those who were unable to attend.
Goodwin Champions Preview
Rarity – Common
CDD-BB Brock – Boeser – Vancouver – Canucks
CDD-GL Guy – Lafleur – Montreal – Canadiens
CDD-MM Mitch – Marner – Toronto – Maple Leafs
Goodwin Champions Goudey Preview
Rarity – Common
CDD-BA Barry Sanders
CDD-AN Amanda Nunes
CDD-MH Max Holloway
CDD-MR Marky Ramone
Goodwin Champions Preview
Rarity – SP
CDD-BO Bobby Orr – Boston Bruins
CDD-CM Connor McDavid – Edmonton Oilers
CDD-CP Carey Price – Montreal Canadiens
CDD-LD Leon Draisaitl – Edmonton Oilers
CDD-PR Patrick Roy – Montreal Canadiens
CDD-SS Steven Stamkos – Tampa Bay Lightning
Goodwin Champions Goudey Preview
Rarity – SP
CDD-BS Ben Simmons
CDD-TW Tiger Woods
Goodwin Champions Preview
Rarity – SSP
CDD-AM Auston Matthews – Toronto Maple Leafs
CDD-ML Mario Lemieux – Pittsburgh Penguins
CDD-WG Wayne Gretzky – Edmonton Oilers